WordPress Developer

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a company focused on maintaining and optimizing its corporate website to support marketing initiatives. The company works across Marketing, Product Marketing, SEO, CRO, Demand Generation, and Marketing Operations to develop functional, responsive, and user-friendly website experiences.

Role Overview

The WordPress Developer will be responsible for the day-to-day development, maintenance, and optimization of the company's corporate WordPress website. This role focuses on building landing pages, updating existing templates, maintaining website functionality, troubleshooting technical issues, and implementing website improvements requested by internal Marketing teams.

The ideal candidate has hands-on WordPress development experience and can independently manage routine website development and maintenance tasks. This is an execution-focused role that requires collaboration with cross-functional Marketing teams, while more complex infrastructure, integrations, and architectural decisions are handled alongside senior technical resources or external partners.

Location

Fully Remote | Full-Time | 9:00 AM – 5:00 PM EST

Key Responsibilities

Website Development & Maintenance

• Build, update, and maintain WordPress pages, including landing pages, product pages, campaign pages, and resource pages.

• Develop and customize existing WordPress themes, templates, and reusable website components.

• Translate Figma designs into responsive and functional website pages.

• Implement website changes requested by internal Marketing teams.

• Troubleshoot and resolve common website bugs, layout issues, and functionality problems.

• Support routine website updates to reduce reliance on external development resources.

WordPress Technical Maintenance

• Perform routine WordPress maintenance, including theme, plugin, and core updates.

• Manage basic website backups, staging environments, and deployment processes.

• Monitor website functionality, performance, and responsiveness.

• Troubleshoot common hosting, caching, and website performance issues.

• Coordinate with IT teams or external technical resources to resolve complex server, security, or infrastructure challenges.

Website Forms & Marketing Integrations

• Build, configure, and maintain WordPress forms and website conversion experiences.

• Support existing integrations with HubSpot, Salesforce, and other marketing platforms.

• Test form submissions, lead capture functionality, and basic data transfer processes.

• Troubleshoot common form submission and integration issues.

• Collaborate with Marketing Operations on complex CRM configurations, field mapping, and integration requirements.

SEO, CRO & Website Optimization

• Implement technical SEO recommendations, including metadata, redirects, canonical tags, and basic schema markup.

• Support landing page experiments and A/B testing initiatives.

• Implement tracking scripts, pixels, and basic event tracking configurations.

• Improve website page speed, mobile responsiveness, and overall usability.

• Collaborate with SEO and CRO teams to execute website optimization recommendations.

Cross-Functional Collaboration & Task Management

• Collaborate with Marketing, Product Marketing, SEO, CRO, Demand Generation, and Marketing Operations teams on website development and maintenance requests.

• Manage assigned website tasks and provide updates on progress, timelines, and blockers.

• Provide technical input on website changes and implementation requirements.

• Maintain documentation for recurring website processes and updates.

• Identify opportunities to improve website efficiency and consistency.

Website Evolution & CMS Support

• Assist with potential future CMS migrations, including content transfers, page rebuilding, redirects, and quality assurance.

• Support the development of reusable website components and templates.

• Collaborate with senior technical resources to implement new website functionality.

Qualifications

Experience

• 2–4 years of hands-on WordPress development experience.

• Experience developing, modifying, and maintaining WordPress themes, templates, and reusable page components.

• Experience translating Figma designs into responsive and functional website pages.

• Experience performing routine WordPress maintenance, including plugin updates, backups, and staging environments.

• Experience independently troubleshooting common website functionality, layout, and performance issues.

• Experience creating, configuring, and maintaining website forms.

• Experience working with version control and website deployment processes.

• Experience implementing basic technical SEO recommendations and website optimization improvements.

• Experience with HubSpot or Salesforce integrations is preferred.

• Experience supporting A/B testing or conversion rate optimization initiatives is a plus.

• Experience with HubSpot CMS or Webflow is preferred.

• Experience working with managed WordPress hosting platforms is a plus.

• Previous experience supporting B2B SaaS or marketing-focused websites is preferred.

Skills

• Strong proficiency in HTML and CSS for developing responsive website pages.

• Working knowledge of JavaScript and PHP for WordPress customization and troubleshooting.

• Ability to modify WordPress themes, templates, and reusable website components.

• Ability to translate Figma designs into functional WordPress pages.

• Strong understanding of WordPress plugins, core updates, backups, and staging environments.

• Ability to troubleshoot common hosting, caching, website functionality, and performance issues.

• Understanding of website forms, lead capture functionality, and basic data transfer processes.

• Basic knowledge of technical SEO, including metadata, redirects, canonical tags, and schema markup.

• Familiarity with Google Analytics 4, Google Tag Manager, or similar website tracking tools.

• Ability to implement tracking scripts, pixels, and basic event tracking configurations.

• Understanding of website performance optimization, page speed, mobile responsiveness, and usability.

• Familiarity with WordPress REST APIs, webhooks, and third-party integrations is a plus.

• Familiarity with Core Web Vitals and website performance optimization is preferred.

• Ability to support website quality assurance, content transfers, and redirects during potential CMS migrations.

• Strong organizational skills for managing website development tasks, timelines, and priorities.

• Ability to collaborate with Marketing teams and senior technical resources on website requirements.

• Ability to identify routine technical issues independently and escalate complex infrastructure or integration challenges when necessary.

What Success Looks Like

• Routine website updates, landing pages, and template modifications are completed independently and on time.

• The corporate WordPress website remains functional, responsive, and reliable.

• Common website functionality and performance issues are resolved efficiently.

• Complex technical challenges are escalated to senior technical resources or external partners when necessary.

• Marketing teams receive timely support for website development and maintenance requests.

• Reliance on external development resources for everyday website tasks is reduced.

Opportunity

The WordPress Developer will have the opportunity to take ownership of day-to-day WordPress development and maintenance while supporting website initiatives across Marketing, Product Marketing, SEO, CRO, Demand Generation, and Marketing Operations.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

…