Sr. Technical Specialist Product Management

About Lucid

At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.

We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.

The Senior Technical Specialist, Product Management translates product strategy, customer needs, competitive intelligence, and business objectives into a clear, structured, and executable definition of future products.

Working from the intended customer proposition, target customer, competitive positioning and business objectives, this role defines what the product must deliver and partners with Engineering, Design, Software, ADAS, Programs, Finance, Manufacturing, Supply Chain and other functions to translate those expectations into measurable product attributes, features, content strategies, customer experiences and product requirements.

The Senior Technical Specialist, Product Management serves as the primary owner of product intent before Program Start and the custodian of product intent throughout development, ensuring that technical decisions, feature content, design direction and trade-offs remain aligned with the approved customer proposition, competitive objectives and business case.

Role:

Product Concept Definition

Translate portfolio strategy, product strategy and business objectives into detailed vehicle, autonomy, software and mobility-product concepts.

Define target customers, customer personas, use cases, customer needs, positioning, unique selling propositions, competitive reference points and intended differentiation.

Establish the overall product proposition and ensure that individual attributes, features, technologies, and experiences collectively deliver a coherent and compelling customer experience.

Support evaluation of alternative product concepts, architectures, content strategies and customer propositions during early development.

Develop clear product-definition recommendations that balance customer value, competitive differentiation, technical feasibility, investment requirements, and business objectives.

Establish the basis for product-definition approval before program authorization.

Attribute Definition

Develop and maintain the structured hierarchy of customer requirements, product attributes, and product requirements.

Own definition of L0-L1 customer-facing product attributes and partner with Engineering to translate them into measurable technical targets and downstream engineering requirements.

Establish targets across areas including:

o Vehicle Attributes

• Performance and drivability

• Range and efficiency

• Charging experience

• Ride, handling, comfort, and refinement

• NVH and interior quietness

• Interior and exterior functionality

• Packaging and utility

• Quality and perceived quality

o Digital & Software Experience

• Digital experience and connectivity

• Software-enabled functionality

• Customer journeys and user experience

• AI-enabled features and personalization

• Over-the-air capabilities

o ADAS & Autonomy

• Driver assistance capabilities

• Automated driving functionality

• Safety-related customer experiences

• Human-machine interaction

o Commercial & Product Content

• Equipment and feature content

• Trim differentiation

• Customer-value delivery

• Other attributes required to support the intended product proposition

• Maintain traceability between customer needs, competitive targets, product attributes, product requirements, technical targets, and delivered customer experiences.

• Ensure all attribute targets remain anchored in customer value, competitive positioning, and the approved product strategy.

Feature & Content Strategy

• Define feature content required to deliver the intended customer proposition.

• Develop equipment and feature strategies using customer insight, competitive benchmarking, technology trends, cost, complexity, volume assumptions and willingness-to-pay analysis.

• Identify must-have, expected, differentiating and potentially unnecessary features.

• Define appropriate feature deployment across products, trims, options, packages, markets and lifecycle actions.

• Partner with Software, Engineering, Design, and other functions to define customer-facing functionality before technical implementation decisions are made.

• Ensure content decisions support customer value, differentiation, business-case assumptions and portfolio objectives.

• Identify opportunities to simplify content and complexity while preserving customer value.

Trim & Product Architecture

• Support definition of trim hierarchy, equipment walk, package strategy, optional content and product differentiation.

• Ensure every trim level has a clear customer rationale, value proposition, commercial role and competitive position.

• Partner with Pricing, Finance, Sales, Marketing, Manufacturing and Supply Chain to optimize lineup structure and product architecture.

• Balance customer choice, differentiation, and pricing power against manufacturing complexity, investment requirements, operational feasibility and lifecycle cost.

• Support development of market-specific and region-specific content strategies when required.

Competitive Target Setting

• Translate Market & Competitive Intelligence findings into actionable product targets and requirements.

• Establish competitive reference products and target positions for major product attributes, technologies, features and customer experiences.

• Determine where the product should lead, match or intentionally take a different competitive position.

• Ensure competitive targets reflect expected market conditions, customer expectations and competitor capabilities at launch rather than current market conditions.

• Maintain alignment between competitive targets, customer needs, and product investment levels.

• Continuously reassess targets as competitive conditions evolve throughout development.

Product Trade-Off Management

• Evaluate proposed changes to attributes, features, specifications, software functionality and content against the approved product proposition.

• Quantify and communicate customer impact, competitive implications, business impact and product-definition risk associated with cost, timing, technical, supply-chain and complexity trade-offs.

• Develop recommendations when customer value, technical feasibility, cost, investment, quality, timing and manufacturing objectives conflict.

• Lead cross-functional product trade-off discussions and establish recommendation paths for unresolved decisions.

• Escalate material deviations from approved product intent and propose alternative solutions.

• Ensure localized optimization does not undermine the overall customer experience or intended market position.

• Maintain clear decision rationale and documentation supporting major trade-off decisions.

Product Definition Documentation & Governance

• Own and maintain the authoritative product-definition documentation throughout the product-definition and development lifecycle.

• Establish clear traceability from Customer Need → Customer Proposition → Product Strategy → L0/L1 Attribute → Product Requirement → Technical Target → Delivered Product

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